At Marmalade we bring together people from the PR and creative industries.
People who have a genuine interest in the industries we represent. Nice people, who still boogie around the office tables when we get a great piece of coverage or when a client sells out of a product due to our efforts. Together these people make quite a unique bunch, probably not what one generally expects from ‘PRs’ but that’s just how we like it.
Here are some of our people:
Founder & Director
Originally from Germany, founder and director Alexandra Nelke has worked in PR for over 14 years across a variety of iconic lifestyle brands. Starting her career at infamous lingerie brand Agent Provocateur, she has worked for a number of luxury as well as high street fashion brands including Hunter Boot, J. Lindeberg and Speedo. Directing the account for Luxottica, the world’s largest eyewear brand owner, saw her working across some of the world’s most prominent luxury brands including Ralph Lauren, Burberry, Dolce & Gabbana, Prada and Ray-Ban; the campaign included the re-launch of the Wayfarer in 2007, resulting in the product briefly selling out worldwide.
Alexandra’s work for Hunter Boot was instrumental during the transition from an outdoor brand to a high-street fashion brand; turnover increased from £4 million to £18 million with a 10-month campaign period. Her strong network of industry and media contacts as well as an in-depth understanding of strategic brand building is at the core of Marmalade’s successful growth throughout recent years. Since the launch of Marmalade PR she has successfully launched and nurtured a wide range of brands from interiors to fashion, and from art to publishing. At Marmalade she is actively involved in the day to day client and media liaison, strategy developments and new business generation as well as making sure everything runs smoothly at Marmalade HQ (German style!). When she’s not cooking the jam, you can find her mostly outdoors, with her fluffy canine sidekick Wolfgang.
Richard Brooks has worked with Marmalade PR as a consultant for a number of years. With over 30 years of experience creating and implementing impactful media campaigns across a broad range of market sectors, past and present clients include global fashion houses YSL, Versace and Armani, high street multiples such Warehouse and Oasis department stores, Selfridges, Debenhams and Harvey Nichols and the repositioning of London Fashion Week with The British Fashion Council. He has a particular fondness for drinks brands and helped to develop creative PR activity for the 150th anniversary of Campari.
Richard was instrumental in the successful launch of the ultra-luxe Corinthia hotel as well as the re-launch of Jean Patou luxury fragrances and high profile media campaigns for the beauty divisions of Agent Provocateur and GHOST. At Marmalade he provides his in-depth knowledge and excellent contacts within the PR industry, focusing on art, beauty and travel, food and drink and all things luxury.
Responsible for our creative services is our resident art director Alex Geoffrey. Alex has applied his rather excellent design skills and unique creative ideas to a variety of luxury and high street brands from retail giant Selfridges and House of Fraser to fashion brands including Y.M.C, Draw In Light, Top Shop and Reiss. As well as being the co-founder of the art and fashion bible USED he’s also art directed the equally brilliant Wonderland and Rollacoaster magazines. Supporting Alex from across the pond is our Chicago girl, Dani Nelke. Trained as a visual merchandiser Dani holds a Master Degree in Interior & Production Design and with over 12 years of working in the creative industries she now works as a graphic designer with a sideline in furniture upcycling.